CQUniversity Australia (CQU) is an Australian university offering internationally recognised and affordable high-quality courses in English language, undergraduate, postgraduate and research to both domestic and international students.
We have a strong international student cohort primarily from South Asia. In recent years, we have diversified our international student cohort, attracting many students from Southeast Asia and the Americas.
To further enhance the diversity of our international student population and recruit more international students from target countries into our suite of undergraduate, postgraduate, and research courses, we need to maintain our presence and generate leads in these markets through our offshore international advertising campaigns. These campaigns complement our other marketing and recruitment activities.
We are seeking a professional media agency to manage our offshore international advertising campaigns for a period of two years (with option to extend annually, subject to mutual agreement). The professional services agreement value is approximately A$150,000 per annum, which includes media cost, media agency fee and GST.
We believe that an experienced media agency can provide the expertise and strategic approach needed to effectively reach and engage potential students in these regions.
Documents are available from the VendorPanel website at https://www.vendorpanel.com.au
Direct tender link: VP463359
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